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The construction of the Empathy Map

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Objective to create an exclusive community united by professional success prestige and a privileged social position. Biggest fear lo that unique connection with your audience and that differentiating factor with your competition. If you want to continue reading about this exciting topic we leave you some complementary articles  personalidad-de-marca-top- -mas-importantes-key-concepts-in-digital-public-relations-to-incidir-in-your-public-and-potentiate-your-brand-steps-to-build-your-brand-strategy-from-agility-and-results article written by gina melissa rosero muñoz student of the full stack digital marketing certification at marketing university.

Blog digital marketing trends google delays elimination of third-party cookies marketing university third-party cookies stay for two more years good news for the advertising industry in the world is google's announcement to delay the elimination of third-party (or tracking) cookies in its chrome browser until mid or late . Which means that we have two years more to prepare for this change. Cookies are elements that digital marketers use to measure the results mobile app development service of advertising therefore with the disappearance of third-party cookies will come new challenges for the advertising industry. As indicated by google there is considerable progress in the initiative but more time is needed to eliminate third-party cookies (files that can be used to track the behavior and attributes of chrome) which it had initially projected for but is now postponing.



At the end of . What will replace tracking cookies the digital advertising giant google defends its intention to protect user privacy and in its statement reiterates the need for “a set of open standards that radically improve privacy on the internet providing users with more transparency and a greater control over how your data is used.” to that end the company began testing software tools to replace cookies with other technology that allows ad targeting without identifying individual consumers or letting online advertising prices plummet.

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