When joining a new company or being responsible
Now, everyone is suddenly allowed to complete planting and weeding within the platform, that is, I'm afraid everyone will have to settle accounts if we replace the original external loop advertising for larger transaction volume with a relatively small amount of internal loop advertising. Ecommerce transactions generally bring two parts of revenue to the platform. The first and largest part is internal circulation advertising, and the second is transaction promotion points. However, the premise of all these is that the platform needs to have a relatively large transaction base.In other words, when Xiaohongshu cuts off external links and deepens the closed loop of ecom Rich People Phone Number List merce transactions, there will be a long period of time when the transaction volume almost starts from , so the resulting ecommerce transaction income will not be able to Make up for the performancebased advertising revenue previously brought by planting grass. How does a Bside product manager quickly get started with new business? for a new business, how can a Bside product manager quickly get started with the new business so that he can enter the work process more smoothly?
https://lh7-us.googleusercontent.com/8NtObtcR-jNEtpmAWB2sffZBHd60LKosYKUQhY5cS60fOdhMxnCyAGPO1ocQQXJ4dcEZ2B5QiI_2WzW851SrLQJr7a1E5E74a9XellDDZQLvvIQaqQvuh-eMTskhE4QKJzxCk6D7Av1OAast
If everything happens in a relatively good market environment, and the market for ecommerce transactions is still growing rapidly, then as the cake gets bigger, new entrants will also be able to get a big piece of it, and now everyone needs to face it The cruel reality is that the transaction volume of the entire ecommerce market has basically stabilized, which means we have entered the era of zerosum game where you have more and I have less. Of course, this does not mean that Xiaohongshu has no opportunities, but that the threshold for competition has been extremely raised and the costs have also increased.
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